"Lorraine is way ahead of the curve in all things digital and always has been - I turn to her whenever I need advice and see her as a trusted source of invaluable information."
I have known Lorraine for 15 years and worked with her for ten of those. During this time, she has maintained a consistent interest in all things digital and social, personally and professionally. While I was still deciding what my Instagram handle might be, she had already mastered the art of the hashtag; when the rest of us were posting dodgy pictures of happy hour cocktails, Lorraine was busy creating carefully curated, beautiful and thoughtful content to appeal to specific target audiences. When we were asked to launch Twitter accounts for the magazines we used to edit, Lorraine’s had already garnered a loyal – and sizeable – following, having been set up by her several months before. Lorraine is way ahead of the curve in all things digital and always has been – I turn to her whenever I need assistance or advice on anything social or SEO-related and see her as a trusted source of invaluable information. She has the patience and knowledge to access and analyse digital stats, constantly looks beyond what everyone else is doing online, and uses this to her client’s advantage. She also managed to break down the complexities of the Instagram algorithm for me in a way I actually understood, and this should be lauded beyond measure.